Can you remember the work you did last week, last month or last year?
Most likely the things you remember clearly are associated with great work - or at the very least memorable moments that changed your life.
Producing great work was the theme at NewPath’s networking meeting on June 24th 2010. Guest presenter and author, Michael Bungay Stanier led an engaging and interactive workshop for the entrepreneurs in attendance at the event.
The I Love NY logo quickly became an emotional symbol for the people of New York – one of the world’s most diverse and dynamic cities. Even New York state uses the logo for its marketing campaigns and has for decades. The logo’s designer, Milton Glaser, created an iconic symbol recognized all over the world -- a great example of great work.
Although great work is not that commonplace, the goal for all of us, Michael says, is to Do More Great Work (also the title of his latest book).
Excellent advice on how to integrate marketing metrics right into your web application. This stuff is really critical -- don't outsource this and build it right into your system. This stuff is pure gold from a Toronto company that has over 1,000,000 customers!